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Puck's Paramount Predicament

The newsletter-centric upstart is in advanced talks for an investment from Gerry Cardinale’s RedBird. But media executives tell Status the deal presents a potential conflict, given Cardinale’s deep ties to Paramount and David Ellison.

Oliver Darcy
Oliver Darcy

Aug 28, 2026

Puck's Paramount Predicament

Puck's Paramount Predicament

The newsletter-centric upstart is in advanced talks for an investment from Gerry Cardinale’s RedBird. But media executives tell Status the deal presents a potential conflict, given Cardinale’s deep ties to Paramount and David Ellison.

Oliver Darcy
Oliver Darcy

Aug 28, 2026

Puck's Paramount Predicament

On Wednesday afternoon, by way of a Reuters report, Puck announced that it is in advanced talks with RedBird Capital Partners for an investment that would value the digital media upstart at an eye-popping $250 million. The infusion of capital, which Reuters reported would require Puck's current investors selling their stakes to RedBird, would make the Gerry Cardinale-led firm the largest investor in the publication.

Suffice to say, the financial transaction is great news for the employees of Puck. If the deal closes, many of them will be millionaires, at least on paper, given the staggering valuation. (Congratulations!) Of course, across the rest of the industry, the news was received much differently…

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Authors

Oliver Darcy

Jon Passantino

Natalie Korach

Brian Lowry

Status is the definitive nightly briefing that cuts through the noise to inform readers about what is really happening in the corridors of media power.

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